Nutrition 262
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262 Nutrition, Center for Human Development, located in Monterrey N.L, is a center of nutritional counseling and family welfare specializing in diabetes education. The customer was looking for a clean and commercial brand, with a universal style that would appeal to all ages and social statuses.

An elegant image was needed with a friendly and social touch. For this we decided to use the green color, a tone that is related to health and good eating, combined with white, a color that speaks of peace and prosperity. These colors are complemented with Kraft paper texture for a warm, natural and organic touch.

The logo and pattern were inspired by an ear of wheat, an element that represents one of the most important parts of our nourishment. The spike in the logo is surrounded by a circle, which tells us about the process and the cycle of life, a philosophy that surrounds the brand.

At the end an identity was achieved that reminds us of nature, tranquility and well-being, a fresh, clean and pleasant brand to all.

Brand behavior

Brand behavior

T-shirt

Clinic forms

Brand behavior

Brand behavior

Logo

Brochure

Brochure

Uniform

Clinic forms and business card

Folder, notebook and clinic form

Brand behavior

Folder, clinic form and business card

Clinic forms

Notebook

Notebook

Business card

Information stamp

Tote bag

Business card

Business card

Logo

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